About Honda Powersports

The Honda Difference

At Honda, we’ve built our reputation on quality, value, innovation and performance. It’s clear in every product we build, but especially our motorcycles, ATVs, and personal watercraft. Look closely, and you’ll see some of the areas in which Honda leads the way.

  • Safety

    Safety

    It’s easy to see how committed Honda is to safety. Just look at our Gold wing, complete with motorcycling’s first rider airbag. Or our new CBR1000RR and CBR600RR, available with our radical new Combined Anti-lock Brake System (C-ABS). No other company even comes close.

    Safety and Design
  • Technology

    Technology

    Technology has been a Honda hallmark since day one. Today your new Honda still stands at the front of the field. Features like our Honda Automatic transmissions, Honda Progressive Steering Damper, engines that run on both two and four valves—the list goes on and on, but they’re all developed with one goal: to give you a better ride.

    Honda and Industry Innovation
  • Environment

    Environment

    Building vehicles with low tailpipe emissions is only part of Honda’s concern for the environment. Hondas offer great fuel efficiency, make careful use of materials, and are built for a long service life. Sure, those are great benefits for you, but they’re great for the environment too.

    Environment
  • Rider Education

    Rider Education

    A smart rider is a safe rider, and we can help you get smarter.

    Learn More
  • Honda Racing

    Honda Racing

    Get the inside line on what’s going on in the world of Honda racing.

    Learn More
  • Become A Dealer

    Become A Dealer

    The only thing better than riding a Honda is owning a whole dealership full of them!

    Learn More

News & Events

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  • The 2009 Gold Wing: Say Hello to the XM Factor

    If you thought it impossible to upgrade motorcycling’s ultimate first-class ticket to long-distance luxury, think again. Then get ready to tune in to the 2009 Gold Wing Navi featuring XM Radio with real-time traffic and weather updates. The open road has never been so entertaining. Or this worry-free.

    Learn More.
  • Life on the Rancher AT Has Never Been Better

    Honda’s all-new 2009 FourTrax Rancher AT hits the dirt running with a slew of new features making it better than ever, like Independent Rear Suspension, Electric Power Steering and Programmed Fuel Injection. This is one workhorse ATV.

    See why.

Press Releases

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  • Honda Announces Third Wave Of 2009 Models
    October 1, 2008

    American Honda's Powersports Division announced today its third release of 2009 motorcycle products....

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  • Honda Announces Second Wave of 2009 Models
    September 5, 2008

    American Honda Motor Company's Powersports Division announced today its second release of 2009 motorcycle,...

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  • American Honda Announces Release of First 2009 Models
    June 27, 2008

    American Honda announces the beginning of the 2009 model year with the arrival of a number of favorite...

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©2009 American Honda Motor Co., Inc. - Motorcycle Division